The BUSINESS BASICS Kickstart

8 Weeks to Nail Your Business Foundations
- without burnout, confusion, or wasted thousands.

Strong foundations. Simple systems.

You don’t need to burn out, give up, or spend thousands on courses and masterminds that don’t meet you where you are.  I’ve got you, boo.

It’s time to build your online service-based business with clarity and flow - not exhaustion and chaos.  

Together, we’ll set up simple, efficient systems that work and convert, right from the ground up.

No more scattergun posting, stabbing in the dark, or leaning in only to ghost your socials (and your potential clients).  

Instead, we’ll create backend systems that honour the essence of your work, while locking in the online business essentials you need to not just survive - but thrive - in today’s market.

Right now, you might feel:
❌ Messy backend and scattered systems.
❌ Socials that don’t convert or you 'just can't' show up for consistently.
❌ Constant fatigue and no mental space for creativity.
❌ You're not sure where to start or what to do...

Imagine what it will feel like when: 

➔ Your brand feels so authentically you that people are drawn in before they even know what you do.

➔ Your message lands every time - what you say, how you say it, and how it connects with the clients you’re here to serve.  

➔ Your systems don’t drain you dry - they free up mental space and give you back energy.  

➔ Social media, website, and offers - all aligned, all clean, all converting with ease.  

You feel energised instead of exhausted. Satisfaction instead of self-criticism. Confidence instead of second-guessing.

The Process | Here’s what we’ll cover, step by step:

Each week builds on the last - not too much, just consistent, meaningful steps that compound into the end result you want: a business that converts and is ready to scale.

WEEK ONE

BRANDING.

Shape the vibe and aesthetics of your business so it feels magnetic and unmistakably you. Colours, fonts, and visuals that make people feel something before they’ve even met you.

WEEK TWO

CLARITY.

Get crystal clear on the problems you solve and the results you deliver. Name the pain your clients are running from - and the pleasure they’re chasing - so your offers instantly resonate.

WEEK THREE

MESSAGING.

Craft your “I help” statement and lock in your brand voice — the simple, powerful words that land with clarity and confidence. Then distil your core pillars: the themes you’ll return to again and again, so your social posts, speaking gigs, and marketing flow seamlessly and consistently without you scrambling for ideas.

WEEK FOUR

THE CLIENT JOURNEY.

Map your client journey so you create scalable funnels that clients actually want to fall into. Design your business roadmap so every step - from first touchpoint to main offer to natural upgrade - feels seamless, intentional, and built for growth.

WEEK FIVE

OPT INS + EMAIL JOURNEYS.

Create irresistible freebies, set up your email list, and design nurture sequences you can actually keep up with - turning subscribers into paying clients.

WEEK SIX

SOCIALS.

Build a social media content strategy that feels aligned and easeful. No more “what do I post today?” panic - just consistent, on-brand content that connects.

WEEK SEVEN

WEBSITE.

Polish your site and your sales pages so they clearly tell your story, showcase your offers, and make it simple for people to say yes.

WEEK EIGHT

PR & VISIBILITY

Step into the spotlight with a media kit that shines, the know-how to pitch, and the confidence to apply for awards. Learn how to leverageplatforms to expand your reach.

What You’ll Receive

Weekly Checklist + Guidance

Step-by-step clarity so you know exactly what to focus on (and what to ignore).

Weekly Chat

A dedicated space for Q&A, troubleshooting, and fresh perspective when you feel stuck.

Weekly Workshop

Live implementation with real-time feedback, so you leave having done the thing - not just thought about it.

Voxer Group

Daily support and accountability in your pocket - momentum, encouragement, and a place to celebrate wins as they happen.

This isn’t about doing more. It’s about doing the right things, in the right order,
so your business feels lean, magnetic, and actually works for you.

Who This Is For

You’ve got a dream business or side hustle that’s calling you to step in fully. You don’t want to waste years (or thousands) fumbling your way through. You want to start lean, clear, and aligned - without the overwhelm, anxiety, or the fluff.

Or you’ve been in business for a while, but it feels heavier than it should.
You’re tired, your creativity is flat, your backend systems are clunky, and your message isn’t landing the way you want. You’re craving structure that frees you up, clarity that sharpens your voice, and a message that makes people lean in and say “that’s exactly what I need."

Who It’s NOT For

❌ If you’re looking for a quick-fix formula or a cookie-cutter blueprint. This isn’t that.

❌ If you want to hide behind busywork instead of doing the real, aligned steps that move your business forward.  

❌ If you’d rather stay in overwhelm, constantly second-guessing yourself, instead of committing to clarity and consistency.  

❌ If you’re not willing to put in steady action each week. This is about lean, meaningful moves that add up - not magic wands.  

❌ If you’re after glossy hype and empty promises. I’m about authenticity, systems that work, and a business that actually supports your life.

Why Now?

You’ve been putting this off, hoping clarity would arrive on its own. It won’t.  

But in 8 weeks’ time, you could look back and see a business that’s finally set up right - clear, magnetic, and ready to scale.  Let’s do it together.

Delay costs you more than money: Energy wasted on inefficient systems. Clients not finding you because message isn’t crisp. Creative spark dimmed by overwhelm.

This program is your chance to turn that around - to build the foundations that support you, not drain you.

Hello, I'm Jules

I love online business - not for the hustle, but for the freedom, creativity, and impact it makes possible when it’s set up right. For the last decade I’ve run my own online therapeutic practice, built and scaled multiple online programs, and created a business that supports both my work and my life as a mother of four.

I know what it takes to hold the bread-and-butter foundations steady, while still leaving room to grow, adapt, and create. I’ve learned that business doesn’t have to burn you out. When your message is clear, your systems are simple, and your foundations are strong, your business gives back more than it takes. And that’s exactly what I’ll help you build here in Business Basics.

What Women Who Work With Me Say

"I am more confident and a have a deep knowing that I can do this and I have something to share with the world that will help heal"
- Sarah
"Before the course I felt ready to go all in finally on my soul work but didn't quite know how to press the start button...to now having an actual real life business that is every single week growing and cultivating its own life force." 
- Allyce
"Julie's teachings will warm your soul and fill your cells with wisdom and confidence to help wake you up to the gift of being you."
- Sandra

Your Investment

You could spend thousands on a mastermind, or waste months trying to piece this together alone.

Or you could set up the right foundations in just 8 weeks.

Pay in full $799 (save $89)
or, 4 x $222 fortnightly payments


> Because building a business that lasts should feel accessible, not impossible.

You don’t need to burn out.
You don’t need to keep guessing.
You don’t need to stay stuck.

Your business can be simple.
Clear.
Scalable.
Supportive.
And you can feel energised, creative, and proud of what you’ve built.
It all starts with the basics.

You can keep doing what you're doing - messageless posts, inconsistent offers, backend chaos.
Or you can build something magnetic, systems that support you, and a business that feels easeful and aligned.

If this spoke to you - I want you in Business Basics. 
Click below. Let’s build this right.

DATES FOR YOUR DIARY

OCTOBER 20 - DECEMBER 8

WEEKLY WORKSHOP  *Recorded for replay - Mondays 9.30am AEST
WEEKLY Q&A  *Recorded for replay - Wednesdays 1.30pm AEST

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